- Valve implements dedicated page for advertising guidelines GamesIndustry.biz
- Valve ban advertising-based business models on Steam, no forced adverts like in mobile games GamingOnLinux
- Valve bans all Steam games that force players to watch advertisements Eurogamer
- Steam’s overlords still think in-game ads are fine as long as they’re “appropriate” Rock Paper Shotgun
- Steam doubles down on a 5-year-old rule to make it more visible: “Developers should not utilize paid advertising as a business model in their game” Gamesradar